ARM Holdings
Services Case Studies Insights About Contact X BUILDING FOR A SECURE TOMORROW For over 30 years, renowned family business, ARM Holdings has excelled in developing and managing quality rental properties. As demand for secure, long-term rentals continues to grow, an opportunity was identified to reposition the brand for future success and enhance market leadership. CLIENT […]
Do You Know the Difference Between Marketing and Branding?
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE, MARKETING BACK TO POSTS Do You Know the Difference Between Marketing and Branding? UBERBRAND on 18/07/2024 “The terms marketing and branding often get tangled up together under the big marketing umbrella – however, despite their close relationship marketing and branding serve distinct purposes.” We’ll touch […]
5 Differences Between Corporate Branding and Product Branding
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE, DESIGN & PHILOSOPHY BACK TO POSTS 5 Differences Between Corporate Branding and Product Branding UBERBRAND on 16/07/2024 “Powerful brand recall equates brands with more than the sum of their parts. Take McDonald’s for instance…” Branding is all about your company’s story and its messages. In […]
The Art of Seeing
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE, DESIGN & PHILOSOPHY BACK TO POSTS The Art of Seeing DAN RATNER on 26/06/2024 | Photography by @streetscaping “Walking through the city, I find moments worth capturing—glances, shadows, movements that generally go unnoticed. Each shot is a snapshot of life, raw and unfiltered. But the […]
Ghost in the machine; Mastery, Spontaneity, and the Beauty in Human Error
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE, DESIGN & PHILOSOPHY BACK TO POSTS The Ghost in the Machine; Mastery, Spontaneity, and the Beauty in Human Error DAN RATNER on 27/05/2024 | Photography by Dan Ratner “I’ve been thinking a lot about how we apply our humanity in process, and have come to […]
The Art of Perception: Mastering the Elements of Visual Storytelling in Photography
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE & DESIGN BACK TO POSTS The Art of Perception: Learning the Elements of Visual Storytelling DAN RATNER on 13/05/2024 | Photography by Dan Ratner “As the sun’s final rays pierce through the storm clouds, Sydney’s Centennial Park transforms into a theatre of natural spectacle. Bats, […]
Framed for the Scroll: The Intersection of Art, Artists, Audience, and Social Media
Services Case Studies Insights About Contact X INSIGHTS / DESIGN & PHILOSOPHY BACK TO POSTS Framed for the Scroll: The Intersection of Art, Artists, Audience, and Social Media DAN RATNER on 3/05/2024 | Photography by Dan Ratner “It’s a wet and rainy evening at the Michael Reid Gallery, the atmosphere is charged with the evocative […]
Pendal
Services Case Studies Insights About Contact X https://uberbrand.com.au/wp-content/uploads/2024/04/Pendal-Hero-Online-20191017_1080p.mp4https://uberbrand.com.au/wp-content/uploads/2024/04/Pendal-Hero-Online-20191017_1080p-M.mp4 AN INVESTMENT MANAGER THAT TRULY CARES Pendal is a group of independent, global investment managers focused on helping more people experience the outcomes of good investment CLIENT Pendal SECTOR Funds Management SERVICES Brand strategy, tone of voice, visual identity, asset templates, brand shoot Read more Brand StrategyWe […]
The Threads of Change: Weaving Brand Strategy Through the Fabric of Technological Revolutions
Services Case Studies Insights About Contact X INSIGHTS / BRAND BACK TO POSTS The Threads of Change: Weaving Brand Strategy Through the Fabric of Technological Revolutions Uberbrand on 16/4/2024 “Imagine you are weaving a tapestry, where each thread represents a different era of technological innovation: the coarse linen of the Industrial Revolution, the vibrant silks […]
A Question of Creativity? As the World Changes (Again)
Services Case Studies Insights About Contact X INSIGHTS / CREATIVITY & DESIGN BACK TO POSTS A QUESTION OF CREATIVITY? AS THE WORLD CHANGES (AGAIN) Uberbrand on 5/3/2024 “My journey into the creative realm was an immersion into the sanctuaries of Sydney’s creative maestros, a rite of passage marked by observation and inspiration rather than direct […]