Brand Strategy
Entsia allows insurance providers to reach more clients through a flexible platform with innumerable applications.
Our strategy team encapsulated this quality and capability through the concept of “Unlimited” as a brand essence.
Following this thinking, a dynamic visual device was designed using shapes found in the existing logo.
A colour palette was created to strike a balance – between tech company and personal service, professional yet approachable – using “pinkle”, a bold choice to differentiate the brand.
The Results
Entsia now looks, feels and sounds like a disruptive force in the insurance technology space.
With offices in Australia and Singapore, and the potential to roll out into global markets, the sky isn’t even the limit for Entsia in their growth journey.