BRAND STRATEGY AGENCY
BRAND STRATEGY AGENCY
Building bigger brands from the ground up.
uberbrand: The Brand Strategy Agency You Can Trust
Developing a new product? Looking to shake up your identity? Need help cutting through the noise and connecting with your audience? Defining and designing your brand is our bread and butter.
We use a broad range of market research and audience analysis to determine your audience’s perception of your brand. From there, we determine how you want them to perceive your brand. Once we understand those two key factors, crystallising your visual identity, architecture, and messaging is easy.
BRAND DESIGN
Brand Research
What makes you stand out from the pack?
Strategy
How do we connect with your audience?
Identity
Defining your brand’s unique voice and vision.
BRAND ARCHITECTURE
Brand Portfolio
Making sure your brand stays consistent across all levels.
Mergers
Understanding how additions affect your business.
Alignment
Vital integration of any newly acquired brands.
MESSAGING
Amplify your Voice
Reach your audience, and make sure they can hear.
Key Messages
Communicate your brand with your audience.
Eyes on the Prize
Keeping your branding strategy firmly connected to your objectives.
BRAND NAMING
Taglines
Capture your brand with one solid statement.
Minimise Subjectivity
Keeping things objective and clear makes finding a name much easier.
Incorporating Strategy
Come up with a moniker determined by your brand strategy.
VISUAL IDENTITY
Logo Development
Create a logo that reflects your unique value proposition.
Iconic Imagery
Photographs. Iconography. Fonts. Colours. It’s all part of your visual identity.
Brand-led Philosophy
When you lead with the brand, defining the visuals is straightforward.
Why Invest in Professional Creative and Design Services
Why Invest in Professional Creative and Design Services
01
88%
88 percent of consumers say that authenticity is important when deciding what brands they like and support.
02
46%
46 percent of consumers say that they would pay more to purchase from brands they can trust.
03
80%
80 percent of consumers say that using a signature colour can increase brand recognition.
04
0.05 seconds
It takes about 0.05 seconds for people to form an opinion about your website.
05
2/3
2/3 of businesses say brand consistency has contributed to revenue growths of at least 10%.
06
3 in 4
3 in 4 customers say transparent communication from brands has become more important after the pandemic.
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Woolloomooloo NSW
2011 Australia
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