Credit Where Credit’s Due: Who Owns the Work?
Services Case Studies Insights About Contact X INSIGHTS / NEWS BACK TO POSTS Credit Where Credit’s Due: Who Owns the Work, What Do They Own, and What’s Right? Dan Ratner on 09/10/2024 Over the years of running an agency, I’ve seen many talented people come and go. People who’ve worked on incredible projects, built lasting […]
5 Rules Of Managing Your Brand
Services Case Studies Insights About Contact X INSIGHTS / BRAND BACK TO POSTS The 5 Rules Of Managing Your Brand Uberbrand on 26/09/2024 In 1999, Nielsen Media Research identified more than 500,000 brands worldwide across 2,000+ product categories. Today, the number has expanded to such a degree that it’s impossible to conduct that same scale […]
Leveraging Your Brand to Drive Product Success
Services Case Studies Insights About Contact X INSIGHTS / BRAND BACK TO POSTS Leveraging Your Brand to Drive Product Success Uberbrand on 6/09/2024 A strong brand creates a solid foundation for launching and sustaining successful products, and acts as a powerful catalyst for customer loyalty, trust, and preference. When leveraged effectively, brand equity can amplify […]
What Is A Brand?
Services Case Studies Insights About Contact X INSIGHTS / BRAND BACK TO POSTS WHAT IS A BRAND? Uberbrand on 30/08/2024 Strong brands are built by clearly defining who you are and what you do. Ultimately, if you stay true to your definition, you can deliver a consistent association across your desired market and audience segments. […]
Access Community Health
Services Case Studies Insights About Contact X BRINGING HOLISTIC COMMUNITY CARE TO LIFE The approach to community health and wellbeing is experiencing a global shift, resulting in a demand for more holistic, tailored care. With over 90 years of heritage, Access Community Health (ACH) is the largest for-profit provider of community health in New Zealand. […]
Arriva
Services Case Studies Insights About Contact X BUILDING FOR A SECURE TOMORROW For over 30 years, renowned family business, ARM Holdings has excelled in developing and managing quality rental properties. As demand for secure, long-term rentals continues to grow, an opportunity was identified to reposition the brand for future success and enhance market leadership. CLIENT […]
Pendal
Services Case Studies Insights About Contact X https://uberbrand.com.au/wp-content/uploads/2024/04/Pendal-Hero-Online-20191017_1080p.mp4https://uberbrand.com.au/wp-content/uploads/2024/04/Pendal-Hero-Online-20191017_1080p-M.mp4 AN INVESTMENT MANAGER THAT TRULY CARES Pendal is a group of independent, global investment managers focused on helping more people experience the outcomes of good investment CLIENT Pendal SECTOR Funds Management SERVICES Brand strategy, tone of voice, visual identity, asset templates, brand shoot Read more Brand StrategyWe […]
A Question of Creativity? As the World Changes (Again)
Services Case Studies Insights About Contact X INSIGHTS / CREATIVITY & DESIGN BACK TO POSTS A QUESTION OF CREATIVITY? AS THE WORLD CHANGES (AGAIN) Uberbrand on 5/3/2024 “My journey into the creative realm was an immersion into the sanctuaries of Sydney’s creative maestros, a rite of passage marked by observation and inspiration rather than direct […]
INSIGHTS TEMPLATE
Services Case Studies Insights About Contact X INSIGHTS / BRAND BACK TO POSTS BACHELOR’S HANDBAG ANYONE?? Uberbrand on 3/10/2017 https://www.youtube.com/watch?v=V1e0apyGASc “Do you reckon language is dying or evolving? Some words lose their meaning & potency, while new phrases are emerging.” On one side, there’s the drone of #CORPORATESPEAK – ‘strategy,’ ‘bandwidth,’ & ‘leverage’ are so overused they’ve […]
Tafe NSW
Services Case Studies Insights About Contact X TRANSFORMING AUSTRALIA’S LARGEST SKILLS PROVIDER TAFE NSW is one of Australia’s oldest and most integrated institutions in the educational landscape. Operating under 11 semi-autonomous institutes, each institute had its own branding, courses, and services, leading to a fragmented brand landscape. CLIENT Tafe NSW SECTOR Education SERVICES Brand strategy, […]