Crafting Light: The Relentless Pursuit of the Image
Services Case Studies Insights About Contact X INSIGHTS / DESIGN & PHILOSOPHY BACK TO POSTS Crafting Light: The Relentless Pursuit of the Image DAN RATNER on 19/04/2024 | Photography by Dan Ratner “Last night at the Art Gallery of NSW, amidst a small and attentive audience, I was struck by Trent Parke’s reflections on photography.” […]
Studiosity
Services Case Studies Insights About Contact X https://uberbrand.com.au/wp-content/uploads/2025/07/Studiosity-AI-For-Learning-30s-FINAL.mp4 AI FOR LEARNING, NOT CORRECTIONS. Studiosity believes that quality education can transform lives and open doors. Their mission is to enhance every student’s prospects worldwide by providing ethical academic feedback in minutes via a revolutionary platform. The brand required an identity that would resonate with both students […]
Pendal
Services Case Studies Insights About Contact X https://uberbrand.com.au/wp-content/uploads/2024/04/Pendal-Hero-Online-20191017_1080p.mp4https://uberbrand.com.au/wp-content/uploads/2024/04/Pendal-Hero-Online-20191017_1080p-M.mp4 AN INVESTMENT MANAGER THAT TRULY CARES Pendal is a group of independent, global investment managers focused on helping more people experience the outcomes of good investment CLIENT Pendal SECTOR Funds Management SERVICES Brand Strategy, Verbal Identity, Visual Identity, Video Design, Campaign Shoot, OOH Campaign Design Read more […]
A Question of Creativity? As the World Changes (Again)
Services Case Studies Insights About Contact X INSIGHTS / CREATIVITY & DESIGN BACK TO POSTS A QUESTION OF CREATIVITY? AS THE WORLD CHANGES (AGAIN) Uberbrand on 5/3/2024 “My journey into the creative realm was an immersion into the sanctuaries of Sydney’s creative maestros, a rite of passage marked by observation and inspiration rather than direct […]
4 Tips for Brands who Want to be Socially Conscious
Services Case Studies Insights About Contact X INSIGHTS / BRAND & STRATEGY BACK TO POSTS 4 TIPS FOR BRANDS WHO WANT TO BE SOCIALLY CONSCIOUS Uberbrand on 18/07/2018 “Brands and social consciousness: it’s about authenticity, delicacy and proactivity.” Whilst social consciousness in BRANDING AND MARKETING might not be anything new, it’s safe to say that we’re in […]
How Smart Brands Turned Sydney Vivid Into a Golden Opportunity
Services Case Studies Insights About Contact X INSIGHTS / BRAND & STRATEGY BACK TO POSTS HOW SMART BRANDS TURNED SYDNEY VIVID INTO A GOLDEN OPPORTUNITY Uberbrand on 20/06/2018 “Branded experiences and creative thinking meant that 2018’s Sydney Vivid Festival was a special one for companies as well as the public.” The 10th anniversary of Vivid […]
How to Bring your Brand to Life – With Verbal Identity
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE & DESIGN BACK TO POSTS HOW TO BRING YOUR BRAND TO LIFE – WITH VERBAL IDENTITY Uberbrand on 14/4/2024 “Ensuring that your brand speaks with a consistent voice has never been more necessary.” For a long time, VERBAL IDENTITY was seen as the lesser little brother to VISUAL […]
Faking It
Services Case Studies Insights About Contact X INSIGHTS / BRAND & STRATEGY BACK TO POSTS FAKING IT Uberbrand on 13/02/2018 “uberbrand senior strategy manager, Emily Seay, ponders on the importance of brand experiences.” Before I begin this post, I must confess to some behaviour that is generally frowned upon. This is the first time I’ve […]
4 Signs Your Visual Identity Needs a Makeover
Services Case Studies Insights About Contact X INSIGHTS / CREATIVE & DESIGN BACK TO POSTS 4 SIGNS YOUR VISUAL IDENTITY NEEDS A MAKEOVER Uberbrand on 22/11/2023 “A brand’s visual identity plays an important role in expressing how you’d like your business perceived.” That’s because brand is a perception held in the mind of your audience. […]
What do people really think about your brand?
Services Case Studies Insights About Contact X INSIGHTS / BRAND & STRATEGY BACK TO POSTS WHAT DO PEOPLE REALLY THINK ABOUT YOUR BRAND? Uberbrand on 3/10/2017 “If you asked 10 people that know you to describe what your brand stands for, what would they say?” A brand positioning has been best described as a ‘place […]